I'm an award-winning Creative Director with over 20 years of experience building brands, shaping digital experiences, and leading multidisciplinary creative teams. My work spans brand strategy, digital products, integrated campaigns, and enterprise design systems, bringing together creative vision, technology, and human-centered design.
Most recently, I've led creative and digital transformation initiatives at Visa, helping evolve the brand's global digital presence, modernize Visa.com, and establish scalable design systems. I believe the best work happens when bold ideas meet thoughtful execution, and when talented teams are empowered to collaborate, experiment, and push boundaries.
Throughout my career, I've partnered with leading brands including Visa, Microsoft, Intel, Sony, Toyota, Hyundai, and Activision. My work has been recognized by Awwwards, WebAwards, OMMA, the Art Directors Club, The One Show, and other industry organizations.
I'm equally passionate about mentoring creative talent, exploring emerging technologies and AI, and finding new ways to bring ambitious ideas to life. Outside of design, I've spent many years practicing and teaching martial arts.
I'm driven by bold ideas, thoughtful design, and the endless possibilities of creativity and technology.
Recommendations
Dave McClain
Executive Creative DirectorOn a project of this scale and visibility, success is only possible if you have great people around you. With Alex as our Creative Lead, we couldn't have been in better hands.
Josh Caezan
Creative DirectorWhen it comes to design, concept and creative leadership in the digital world, you won't find a guy more seasoned than Alex.
Tariq West
DeveloperAlex is an extraordinary creative leader who gleans user needs and client goals, and challenges his teams to reach for elegant and innovative solutions.
